Aston Martin Issues Second Profit Warning in 2024
Aston Martin has issued its second profit warning for 2024, raising concerns among investors and car enthusiasts alike. The luxury car manufacturer cited ongoing challenges in the market, including supply chain issues and rising costs, which have impacted production and sales.
The company had previously forecasted a strong recovery this year, but recent developments have forced a reassessment of its financial outlook. Aston Martin’s management is now focusing on strategies to stabilize the business and improve profitability.
This warning comes at a time when the automotive industry is facing various pressures, including shifts in consumer preferences and increased competition. Investors are closely watching how Aston Martin will navigate these challenges and whether it can regain its footing in the luxury market.
As the company works to address these issues, it remains committed to delivering high-quality vehicles that embody its brand heritage. The future of Aston Martin will depend on its ability to adapt to the changing landscape and meet the expectations of its customers.
Aston Martin has announced it is looking to raise cash as it issued its second profit warning in two months.
The UK luxury car maker is now expecting to turn a profit of up to £280m ($352m) in 2024 – below last year’s £305.9m.
The company, famed for its links to the James Bond movie franchise, says a “minor delay” in deliveries of its ultra-exclusive Valiant models caused the shortfall.
Aston Martin had already warned over its profits in September, saying it had been hit by a fall in demand in China, where a slowing economy has affected sales of high-end goods.
To bolster its finances, the car maker has said it will issue new shares and debt totalling £210m.
“The financing we are undertaking supports our growth and provides the investment to continue with future product innovation,” said Adrian Hallmark, Aston Martin’s chief executive, in a statement.
“We are already taking decisive actions to better position the group for the future including a more balanced production and delivery profile.”
Aston Martin said it now expects to deliver about half of 38 Valiant model orders by the end of the year. It had previously said it would be able to deliver the majority of those cars.
UK-listed shares in the high-end car maker have now halved since the beginning of the year.
Aston Martin is a prestige brand which makes upmarket cars in relatively small quantities.
Last year, it sold 6,620 vehicles, with about a fifth of those going to the Asia-Pacific region.
On top of the slowdown in China, it has faced problems at a number of suppliers, which have affected its ability to build a number of new models.
As a result, Aston Martin has said it will make about 1,000 fewer cars than originally planned this year.
Car makers across Europe have been suffering lately, with disappointing sales and increased competition from abroad taking a heavy toll on earnings.