OPPO has shared insights on how generative AI technology is driving innovation in the smartphone industry and presented its AI strategy at the Google I/O Connect China event.

The smartphone brand showcased various high-productivity AI features integrated with Google Gemini models and how the two aim to transform smartphones into powerful productivity tools.

As a revolutionary technology, generative AI is transforming the mobile industry, stated Kai Tang, President of OPPOs Software Engineering. OPPO is dedicated to making AI phones accessible to everyone. We will keep an open mind and work closely with industry giants like Google to deliver the best AI phone experience for our users.

As a global leader in artificial intelligence, Google is at the forefront of AI technology development and application across various fields. Leveraging its own AI capabilities alongside Google Gemini model, OPPO has introduced a series of innovative AI features to the global market, transforming smartphones into powerful productivity tools. Key features include:

• AI Recording Summary: Supports multi-speaker recognition, automatically identifying and extracting key information to condense lengthy meetings into concise summaries. This helps users quickly grasp key points, converting manual tasks into AI-driven processes, significantly boosting work efficiency.

• AI Toolbox: Integrates three core featuresAI Summary, AI Writer, and AI Speak. These tools aid in efficient reading, effortless content creation, and freeing up users hands and eyes. Built into the ColorOS smart sidebar, they are easily accessible for a seamless, efficient experience at any time.

These high-productivity AI features have been implemented in the new ColorOS 14 and are available on the globally launched OPPO Reno12 series. Through strong collaborations with partners like Google, OPPO is actively democratizing AI phones, enabling more people to experience the efficiency and convenience of AI.

With the continuous evolution of the smartphone market, AI technology has become a core engine driving industry innovation. In early 2024, OPPO launched the first AI phone – Find X7 series. In June, OPPO officially announced commitment to making AI phones accessible to all, being the first in industry to bring generative AI to all smartphone product lines. By the end of this year, OPPO aims to equip around 50 million devices with generative AI features, including the returning Find X flagship series to the global market.

OPPO envisions AI phones with four key characteristics: efficient computing, real-world perception, self-learning ability, and creativity. Additionally, the intelligent OS will support multimodal interactions and offer third-party services more flexibly. This will result in a full-stack transformation and ecosystem restructuring of AI phones, continuously enhancing user experiences.

As AI technology advances, OPPO will leverage generative AI to boost productivity and creativity, delivering optimal AI phone experiences. The company will continue to collaborate with top industry partners like Google, combining innovation with collaboration to lead the industry into the new AI phone era.